The title of this post “Choosing powerful colors for your website” could be taken the wrong way. By “powerful” we do not mean strong, vibrant and aggressive colors. We mean colors which work great for your target audience, your company’s message and industry type. A powerful color can be subtle and light while still doing “its” job. 1 ½ year ago we wrote a blog post about the meaning of colors and that information is still true today. [To view this prior post click