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Your customers are online… are you?
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petaluma website design

There is a high probability that you, as a consumer, has purchased something online at least once. Perhaps, this is a weekly or daily routine for you and your family. eCommerce has indeed become an integral part of our daily lives. All industries have seen a significant transformation on how they sell to their clients. Small brick-and-mortar/mom-and-pop stores have also experienced the shift. Many of their clients, even if they live in the same town, have asked if they c...

WooCommerce versus BigCommerce
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petaluma website design

At Business Website Center, we work with many different eCommerce platforms. When selecting the best eCommerce solution for a client, we take a close look at many points: Current online situation for the company / Business goals and vision / Technical knowledge of the staff / Marketing budget and goals / Projected revenues from online sales / Online competitors and many other factors. We have developed and still manage successful WooCommerce eCommerce websites, many of w...

Multi-channel Marketing
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petaluma website design

What is multi-channel or omni-channel marketing? It is the ability to distribute your content, products, and promotions to powerful marketing platforms. Well known marketing platforms you may recognize are as follows: Amazon, eBay, Google Shopping, Facebook Marketplace, Shops on Instagram, Walmart Marketplace, TikTok, to name a few. Multi-channel marketing is one of the most efficient way to push your products to the world wide web easily and quickly. To do it efficientl...

From offline to online
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petaluma website design

Your customers are online and you should be, too. It became even more important during the waves of lock-downs these past two years. Whether you are just starting up or already have a business in place, take your brand online so you can sell everywhere your customers shop. COVID-19 changed the way we conduct business and now most buyers are familiar with buying online. If you have a brick-and-mortar company, you could be left behind and miss out on online revenues.

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Feedonomics
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petaluma website design

What is Feedonomics? It is the name of a company that offers a Full Service Product Feed Management Platform and was purchased in 2021 by BigCommerce, a leader in eCommerce platforms. It is a powerful way to optimize and list products on hundreds of channels at the same time. And now you can do it by just being one of our BigCommerce merchants. Feedonomics unlocks scalable growth by automating product feed optimization, catalog listing, order management, and more. This i...

2021 – BigCommerce merchants achieve record eCommerce sales
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petaluma website design

At Business Website Center, we work with different types of eCommerce platforms from Shopify to WooCommerce and many others. With that in mind, we recommend BigCommerce for many customers because it offers more flexibility as a company grows online. If you start small, you may be fine with a lesser quality platform. But once your sales grow and you need more tools, you will most likely need to upgrade to a better company. The move from one platform to an...

What does Headless eCommerce mean?
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petaluma website design

It seems that everyday the Internet is creating new words. We all remember when the "cloud" became a hot item and how confusing it was for most people. Today, we will address a term that has become popular for eCommerce website development this year: Headless eCommerce.

The way we conduct business online has changed greatly these past two years, primarily due to COVID-19 lock-downs and people having to...

Accepting Cryptocurrencies on your eCommerce website
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petaluma website design

You may not yet understand how Cryptocurrency works but it is here to stay and possibly replace Fiat Currency in the future.

Many large corporations are now accepting Cryptocurrency as a form of payment. Here are companies you might know: Microsoft, AT&T, Overstock, Starbucks, Whole Foods, Etsy, … Yes, we thought you might recognize them.

Provi...

Preparing your business for 2021
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petaluma website design

What a year! Many business owners we work with are starting to see the light at the end of the tunnel. They are ready to do whatever it takes to return their business to pre-pandemic levels. They are ready to thrive and we want to help. We all love come back stories!

As we approach the year 2021, we recommend to our customers that they check their website to make sure it too is ready for the new year. Though many of th...

What is M-Commerce?
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petaluma website design

M-Commerce stands for Mobile Commerce. It goes beyond the mobile responsiveness of eCommerce websites. Let's start at the beginning. An eCommerce site is a website on which products and services are sold. There is an exchange of payment on the site for a product (physical or digital) or a service. Think of Amazon, the mega eCommerce website. It can also be a local mom and pop gift shop that wishs to sell their products online. Internet buyers are buying items on their smartphones or tablets a...

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