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Businesses and Website ADA Compliance Lawsuits
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website design

2018 is seeing a record number of lawsuits towards businesses and organizations claiming ADA non-compliance on their websites. Over 1,000 suits have been filed just in the first half of the year while 2017 had a little over 800. New York and Florida are leading the way. Many are filled under Title III of the ADA. These accessibility cases are difficult to fight on both sides, especially for the defendants. Though ADA compliance is nothing new, applying it to websites is. It seems that the rules ...

How does Virtual Reality affect websites?
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website design

Virtual Reality Definition = The computer-generated simulation of a three-dimensional image or environment that can be interacted with in a seemingly real or physical way by a person using special electronic equipment, such as a helmet with a screen inside or gloves fitted with sensors. This is one of the fastest growing sectors of technology this year. What was a year ago something in SciFi movies is now available to anyone and has become quite affordable. But are virtual reality devices jus...

Choosing the right hosting company
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website design

When you have your first website built or your current one redesigned, it is the perfect time to re-assess your hosting company. Three important factors should be reviewed: (1) Pricing and value. (2) Security and reliability. (3) Customer service and response time. 1) Pricing is very important. The truth is that most larger hosting companies will be cheaper than smaller ones because smaller entities are often resellers marking up the hosting plans. You have to consider pricin...

Professional Email Address
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website design

It always amazes us when a new client comes to us for a new website but has an unprofessional business email address. Many small business owners started their companies years ago and used gmail, Hotmail, Yahoo!, or other free programs for their emails. That was fine then but it is time to take a honest look at it. The right email address builds trust with your prospects and existing clients. It shows them that you treat every aspect of your business in a professional manner therefore they can...

Employees and Social Media
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website design

Social media is here to stay. As a company, you may have already taken steps to embrace its power and use it to promote your products or services. Hopefully, you have established and trained who in your team is responsible for specific social media platforms. You have set company rules and each staff has acknowledged those by signing a document after a comprehensive training session. If you have employees handling your social media accounts and have not trained them and documented it, you must d...

Taking your website on the road
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website design

Are you a small business owners with limited staff (perhaps it is just you) and about to go on a long well-deserved vacation? If this is the case, you may be worried about your website. What about if something needs updating while you are on the road? Is your staff equipped and trained to manage changes to web pages? If you do not have a programmer on staff, you either have a webmaster whenever changes are needed or are already able to make the changes on your own. Preferably you would want t...

Getting real-time shipping cost for your shopping cart
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website design

Getting real-time U.S. and international shipping rates from UPS®, USPS®, and FedEx® is very important to any eCommerce websites charging shipping. There are different ways to do it: Integrate individually with each of the big shipping companies, Integrate with a 3rd party business which specialize in shipment, or use a platform that does it all for you. There are pros and cos to each option. The easiest way is via a comprehensive platform like BigCommerce. They handle important tasks such...

Is your website neglected during the Summer?
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website design

Websites tend to be neglected during the Summer. Content is not updated as it should be because staff are on vacation. Perhaps business slows down during that time. Whatever the reason is, make it a goal this Summer to not neglect your website and/or your online marketing efforts. In our industry, we see 2 seasons: The busy times September through April and the slow season  May through August. Keeping your website relevant during the Summer time shows to your clients that you are in business...

Can a website have too many colors?
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website design

The answer is a big YES! We all love rainbows but this does not mean it is a good option for your website. Having too many colors in the design of your website is simply overwhelming to the senses. It can also make the site look busy, disorganized, unfocused, and childish. If this is not the feeling you hope to give your visitors, stay away from having too many colors. Our recommendations is simple. If you are going to use lots of photos, we suggest you keep the site white or have a light col...

Serif fonts is back in popularity
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website design

For the past few years, the tendency has been to use sans serif fonts on websites (sans serif are straight line font styles). The reasons were simple and valid: They were easier to read on a computer monitor and most were web safe (meaning compatible with most computers or devices). Because of those points, designers have been avoiding the use of serif fonts when adding text to web pages until now. Serif fonts are fancier style lettering often classified into one of four subgroups: old style,...

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