It goes without saying that you know your business needs a website, it should be responsive to mobile devices, it needs to be full of good SEO optimized content, and it needs to be easy to navigate. The majority of those things should be handled by your web development company, save for maybe the content. The content in most cases will be your job because no amount of research will ever amount to the fact that you are the expert in what you do, and nobody knows what you do better than you do....

Using videos on websites is not a new occurrence, although it is a lot more common practice these days than it was a couple years ago. Not everyone does it yet; they may not have the time or the knowledge to put the puzzle pieces together, but it is very worth it to take the time to figure it out, because anyone in your industry who is using video has a clear cut advantage over you if you aren’t doing it too. Since video is prevalent enough that people in a lot of ways have come to expect it, ...

So you have a great looking website that works well, has large beautiful photos, some decent textual content, and you’ve put some thought into SEO. You’re getting some traffic, but for some reason, it’s not translating into sales. For some reason, the people that go to your site don’t seem to be staying on your site. Don’t panic. This isn’t something that you can’t do anything about. If your design was done well, and you aren’t using a template site like Joomla or Drupal, then y...