In this week’s broadcast, we talk a little bit more about keywords, and some of the tools that are available to Business Owners to do research on how to improve their ranking on Google, such as Google trends, and the kind of information you can get by using Google Analytics and how you can use it to your advantage. We cover why you should place the majority of your concentration on Google and not really bother much with the other search engines. What it all comes down to, is make sure you d...

In this week’s video conference, we talk about the importance of being optimized for keyword searches on Google, how keywords have changed, and how Google is now becoming smart enough to know the difference between a typed search and a voiced search on smart phones. Google now knows that if you are searching for a “Dentist” that you don’t need a dentist from across the country, and brings you local results whether you ask for them or not. We cover several do’s and don’ts when it c...