Like my grandmother used to say "It does not matter how much you make, it is how much you keep that is important". This is true for any company. So you have an eCommerce website on which you sell products which are shipped directly to your customers' home or business. You have added Free Shipping recently because you heard it was the fastest growing trend aka "what people want and expect online". In order to afford this free shipping, you made it so that it is good for purchase...