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New Indexation Criteria From Google – Core Web Vitals
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website design

Starting this month, June 2021, Google is releasing changes to its algorithm that will take into account Core Web Vitals. Their goal is to reward websites with great user experiences with better ranking on the Internet. It also means that those not up to these new standards may notice a decrease in their website's ranking.

If you have a Search Console account with Google, you can start looking at the Core Web Vitals Re...

The DOs of Websites
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website design

Last week we covers the basic DON'Ts for a website. Those are often easy to fix and mainly have to do with the user experience while visiting your site. Next week, we will cover the DOs so visit us again for more easy tips on how to make your website perfect.

Our team looks forward to discussing the small adjustments that can be made on your site to make it more user friendly. For a free consultation, call us at

The DON’Ts of Websites
By

website design

This week we will address simple DON'Ts on websites. Those are often easy to fix and mainly have to do with the user experience while visiting your site. Next week, we will cover the DOs so visit us again for more easy tips on how to make your website perfect.

We are always welcoming new customers so if you feel your site would benefits from simple and affordable edits, call us at (707) 794-9999 PST.

Changes to Google Analytics
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website design

Do not let your Google Analytics stop from collecting data! Once again, Google is updating their Search Console and Google Analytics platforms. This time, they are combining the data from both of them. Their roll out is not happening all at once, it may actually take months but has already started.

When your website is ready for the change, the admin user in your Google Analytics account for your site will be notified...

Preparing your business for 2021
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website design

What a year! Many business owners we work with are starting to see the light at the end of the tunnel. They are ready to do whatever it takes to return their business to pre-pandemic levels. They are ready to thrive and we want to help. We all love come back stories!

As we approach the year 2021, we recommend to our customers that they check their website to make sure it too is ready for the new year. Though many of th...

COVID-19 notice on websites – Should yours have one?
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website design

Your website's homepage is a great tool to communicate with your existing and prospective customers quickly and efficiently. This sort of notice can be used for emergency notifications like in the case of the Bay Area fires (evacuations, different hours, etc.). At the time of this article, many advisory notices that we are adding for clients have to do with COVID-19.

Why have such a notice on your website?

The importance of backing up your website
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website design

There are many reasons why backing up your website is extremely important. Think of it as an insurance policy. If you own a brick and mortar business, you know you need insurance against vandalism, fire, or other catastrophes. The same is true for a website. It needs to be protected against hackers, server malfunctions, hosting company's errors, accidental deletion by an employee, and so forth.

Sometimes even the best ...

Brand strategy during and after COVIVD-19
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website design

Recent events related to the COVID-19 pandemic and stay-at-home orders have seen companies scramble to re-assess the way their employees work and communicate with customers but also rethink their brand.

The term “Brand” can encompass many things. Primarily, it is what people think of you when they recognize your company name. What feeling does it evoke in them when thinking of your business? Is it excitement, happi...

Important Announcement from Google Plus
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website design

Notification directly from Google:

"In December 2018, we announced our decision to shut down Google+ for consumers in April 2019 due to low usage and challenges involved in maintaining a successful product that meets consumers' expectations. We want to thank you for being part of Google+ and provide next steps, including how to download your photos and other content.

On April 2nd, your Google+ account an...

What makes a website successful in making you money?
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website design

It is simple. If you are a for-profit company, a successful website is one that brings revenue. If you sell products or services online, it is a site that encourage visitors to purchase on your site 24/7. If the purchase is made offline, it is a website that entice visitors to contact you directly. In the past years, marketing companies have had the approach that a great website is one that tells a company's story, that promotes the brand's visibility, etc... This is all great but the bottom li...

What sets us apart

We offer a fresh, forward thinking and results driven solution to your website needs. We customize the web site design to the specific and unique needs of your company or non-profit organization. Above all, we deeply care about your online success.

A team you can trust

website design north bay

Free consultation

As always, we offer complimentary consultation either in person, online, or over the phone.

Call us at 707-794-9999

Email us at info@santarosawebsite.com

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