In the dynamic world of social media, Twitter has undoubtedly been a dominant player, facilitating communication, news dissemination, and networking for millions of users worldwide. As the platform evolves, it is time for a refreshing change, a new name to encapsulate its innovative features and potential. Behold "X," the reimagined and rebranded Twitter - an online marketing powerhouse and a go-to platform for businesses and individuals alike. If you are using Twitter f...

Call-to-action (CTA) buttons are crucial elements of any website, driving user actions and conversions. A well-designed CTA grabs attention, entices visitors to take a specific action, and ultimately contributes to the success of your online business. In this article, we explore the art of effective CTA design and provide actionable tips to optimize your CTAs for maximum impact.

Clear and Compel...

Empowering New Startups: Why Hiring Professionals for Your Website is a Wise Investment

In the exciting realm of new startups, establishing a strong online presence is paramount to success. A powerful website serves as the digital face of your company, capturing the essence of your brand and attracting potential customers. While the DIY approach might be...

How can fresh content fueling the success of your website?

In the ever-evolving digital landscape, where attention spans are fleeting and competition is fierce, the significance of adding fresh content to a website cannot be overstated. Updating your website with regularity and providing valuable, relevant information is essential for attracting and enga...

Your site should primarily "target" your audience, attract new clients, and keep your customers engaged. If you have been in business for a while you should have a good sense of who your target audience is. Can you describe them in a sentence or two? This is the time to be old fashioned and pick up a pen and paper for this exercise (or a keyboard). Remember that your target audience is the one client that brings you the most profit and pleasure to work with. Once you des...

What is Feedonomics? It is the name of a company that offers a Full Service Product Feed Management Platform and was purchased in 2021 by BigCommerce, a leader in eCommerce platforms. It is a powerful way to optimize and list products on hundreds of channels at the same time. And now you can do it by just being one of our BigCommerce merchants. Feedonomics unlocks scalable growth by automating product feed optimization, catalog listing, order management, and more. This i...

What a year! Many business owners we work with are starting to see the light at the end of the tunnel. They are ready to do whatever it takes to return their business to pre-pandemic levels. They are ready to thrive and we want to help. We all love come back stories!

As we approach the year 2021, we recommend to our customers that they check their website to make sure it too is ready for the new year. Though many of th...

Websites using Google AdWords are the ones you see listed at the top of search results. They typically have the word Ad in front of them. That means that those companies have paid Google for the placement on this particular keyword or keyword phrase. When is it recom...

Each December, we recommend to our customers that they review their online presence and their website. For many (who are not retailers) it is a slow time of the year so it is the perfect time for this type of work.  Think of it as a website year-end check-list. The goal is for you to set aside a couple of hours every December to make sure your site and company are well represented online.

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Real estate was one of the first industries to fully embrace the Internet and harness its possibilities. A new industry related to real estate has risen in the past two years: Rental. You can now rent anything from car, movies to vacation rental. The vacation rental market has indeed increased recently as people's holiday habits have changed. In the "old days" (really not that long ago), taking a vacation meant staying at the in-laws, in a hotel or camping. Now you may rent a condo, an apartment...