There are 3 benefits to adding dynamic elements to your website which will engage your audience more efficiently. Visual interest with movement Capturing interest with powerful text and graphics Engaging the visitors with interaction 1) Visual interest with movement Movement is exactly this: moving parts and moving items on a website. Of course you do not want to overwhelm your vis...

Some say the Donate Button is dead and they are partially right. The old Donate Button has been seen so many times by so many people that most glance over it and do not pay attention to it at all. In other words, we have become de-sensitized to it. The Donate Buttons I would like to speak about today is primarily for the benefits of non-profit organizations. Saying this, regular companies and bloggers can gain good insight by this webinar. If you are using PayPal, note that PayPal will act...

We all know that great content is important for your visitors and search engines alike. But having just text on a blog post is boring, uninviting and simply lacking visual interest. Large social media platforms have embraced the importance of images to illustrate their textual content. Facebook launched timeline making images (and even videos) take center stage. Pinterest’s popularity is continuing to grow at an exponential speed and they display primarily images. Does it mean people do not...

WordPress is very popular because of being a free platform that doesn't require much coding knowledge. Its functionality is constantly expanding through a wealth of both free and paid plugins that you can add to your site. Because of the nature of how it is set up, there are some inherent security issues that you will want to keep in mind and that leave your website susceptible to being hacked. The first thing you should always do, is try to keep your site updated to the latest version of WordPr...

For those of you who are lucky to live in Petaluma, California, you know this is a fabulous place to live, work and raise a family. Even though we now have about 58,000 people living here, it still kept its small town charm. The history and architecture are wonderful and the culture of community is very much in place. Being small does not mean there are no great companies here. On the contrary, Petaluma is a thriving town with over 7,000 great businesses like Architectural Plastics, Top Speed...

Social media is continuing to take over the Internet that we like it or not. It is here to stay and is continually evolving with new companies coming online, new platforms, new ways of communicating with friends, family and clients online, and new sites to learn to use. We agree that it can be exhausting. We also agree that, as a business owner or professional, you do not have time to keep up with new social media trends as you have plenty on your plate for your day-to-day work activities. So...

In this week's webinar, we go over even more "No No's" when it comes to what to do and what not to do for search engine optimization. A lot of people think that doing something negative with your SEO will just drop your ranking, but in actuality, depending on what you chose to do, Google and the other search engines may decide that you won't appear in a search at all. One of the major things that you shouldn't do, although it won't completely take you off of the map, is to target the most pop...

If you are like most site owners, you “rent” server space with a hosting company and do not own your own servers. Today we will discuss on site security and not server security which is a very different topic. There are several steps you can take to ensure better security on your website. =1= Install a SSL certificate (Secure Sockets Layer) on your website which will enable the https. If you are not sure if you have one already, go to your website but instead of